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Cross-Border Pharmacy Services in the EU: How Generic Drug Mobility Works Today

Cross-Border Pharmacy Services in the EU: How Generic Drug Mobility Works Today
By Cedric Mallister 24 Jan 2026

Imagine you’re on vacation in Italy, and your blood pressure medication runs out. Back home, you take a generic version that’s cheap and reliable. But in Italy, the same drug has a different name, different packaging, and the pharmacist doesn’t recognize your prescription. This isn’t a rare problem-it’s the reality for millions of EU citizens who travel, work, or retire across borders. The EU built a system to fix this. It’s called ePrescription and eDispensation. And it’s working-mostly.

How the EU’s Cross-Border Pharmacy System Actually Works

The EU’s cross-border pharmacy system isn’t magic. It’s a digital bridge between national health systems. Since 2011, Directive 2011/24/EU gave patients the legal right to get medicines in any EU or EEA country. But it wasn’t until the MyHealth@EU platform, powered by the eHealth Digital Service Infrastructure (eHDSI), that this became real.

Today, 27 EU/EEA countries connect through a secure network that lets your doctor’s electronic prescription travel with you. If you’re from Germany and need insulin in Spain, your pharmacist in Spain can pull up your digital prescription directly from Germany’s system-no paper, no fax, no confusion. All you need is your national e-ID and consent.

The system also gives pharmacists access to your Patient Summary: a short, translated list of your allergies, current meds, and past conditions. That’s huge. In a country where you don’t speak the language, this can prevent dangerous mistakes.

What’s Actually Available Right Now

Not every country is equal. Eight EU nations-Germany, France, Austria, Spain, Portugal, the Netherlands, Belgium, and Estonia-have fully implemented the system for both ePrescription and eDispensation. In these countries, you can walk into a local pharmacy, show your ID, and get your meds just like you would at home.

But in other places? It’s patchy. Some countries only allow ePrescriptions to be received, but won’t let their own pharmacists send them abroad. Others require you to register with a local portal before you can even start the process. Iceland, for example, will fully join by August 31, 2025, but until then, travelers there still face old-school paperwork.

Italy made a big change in February 2025: they replaced the old paper “bollino” stickers on prescriptions with GS1 DataMatrix codes. These scannable barcodes contain encrypted patient and drug info. If your prescription doesn’t have one, Italian pharmacies can legally refuse to fill it-even if it’s from another EU country.

The Big Problem: Medicine Shortages and Patchy Rules

The EU’s goal is to reduce drug shortages by letting medicines flow where they’re needed. But the system doesn’t fix supply chains-it just moves the problem around.

Take the Critical Medicines Act, passed in 2025. It forces drugmakers to report stock levels and demand forecasts to a new European platform. That’s good in theory. But in practice, if a generic drug is in short supply in Poland, the pharmacy in Hungary might not get it, even if your prescription is valid. Why? Because pharmacies don’t have access to real-time stock data across borders. They can’t see what’s available in the next country over.

And reimbursement? Still a mess. If you get a prescription filled in Croatia but live in Finland, your Finnish health insurance might not cover it. Or they might reimburse you at a lower rate than if you’d bought it at home. Some countries don’t cover cross-border generic drugs at all.

Why UK Prescriptions Don’t Work in Ireland

Brexit didn’t just change trade-it broke the health link. Ireland (ROI) still recognizes UK-issued prescriptions if they meet strict criteria: printed on official paper, include prescriber details, and list the medication in standard EU nomenclature. But if the prescription came from a UK telehealth app? It’s invalid. No exceptions.

Pharmacists in Ireland are legally required to verify how the prescription was issued. If the prescriber can’t be contacted or the consultation was online-only, they must refuse the fill. This isn’t bureaucracy-it’s safety. The UK’s telehealth system doesn’t connect to EU health databases. There’s no way to confirm the doctor is licensed or the prescription is real.

Many Irish patients have reported confusion and frustration when they tried to use apps like Babylon or Doctor Anywhere while traveling. Their prescriptions are rejected-not because they’re fake, but because the system can’t verify them.

A German retiree in Portugal uses her digital ID to access her translated medical summary at a cross-border pharmacy.

Real People, Real Problems

A 2025 patient survey by Copenhagen Economics found that 78% of people living near borders-like the Dutch-German or French-Spanish lines-had no trouble getting cross-border meds. But in non-border areas, only 42% succeeded.

Why the gap? Border towns have long-standing networks. Pharmacies there regularly fill prescriptions from neighboring countries. They know the rules. They’ve trained staff. They’ve built trust.

In cities far from borders, pharmacists rarely see a foreign prescription. They’re unsure what to check. They fear liability. One pharmacist in Lyon told a reporter: “I had a prescription from Slovakia last month. I spent two hours calling their health ministry just to confirm the doctor’s license number.”

Reddit threads from r/EUHealthcare are full of stories: a German retiree in Portugal couldn’t get her antidepressant because the brand name was different. A French student in Sweden was told her ADHD med wasn’t approved there-even though it’s on the EU’s common list. A Polish woman in Austria had to pay out-of-pocket because her insurance wouldn’t cover the foreign pharmacy.

What Pharmacists Have to Deal With

Behind the scenes, pharmacists are the frontline. They’re expected to know: which countries accept which prescriptions, how to read foreign e-ID systems, how to verify prescriber credentials, how to translate drug names, and how to handle different dosage forms.

A 2025 EAEP study found pharmacists need about 40 hours of training just to handle cross-border prescriptions properly. Many haven’t gotten it. Some countries offer free online courses. Others don’t. The result? Inconsistent service.

Language is a hidden barrier. A prescription written in Romanian for a drug called “Metformin 500mg” might be correctly filled in Germany-but the Patient Summary says “diabetes” instead of “Zuckerkrankheit.” The pharmacist understands the drug, but not the context.

Who’s Getting Left Behind

The biggest losers? Elderly patients, low-income users, and people in rural areas. They’re less likely to have digital IDs. Less likely to know about the system. Less likely to navigate multiple portals.

Eurobarometer data shows only 38% of EU citizens know they can get their meds across borders. That number jumps to 72% in border regions-but drops to 21% in remote areas like parts of Greece, Bulgaria, or Latvia.

The system was meant to be inclusive. But without outreach, training, and support, it’s becoming a tool for the digitally literate, not the general public.

EU citizens and a pharmacist study a glowing map showing digital prescription connections across Europe.

What’s Coming Next

By 2027, the EU plans to expand the eHDSI to include lab results, medical imaging, and hospital discharge reports. That means your doctor in Austria could see your MRI from Poland-before prescribing a new drug.

The European Medicines Agency is also pushing for standardized labeling of generics across all member states. Right now, the same drug might have different shapes, colors, or packaging in France and Hungary. That confuses patients and increases error rates.

And the EAEP is pushing for a single EU-wide reimbursement rule: if a generic drug is approved in one country, it should be covered in all. No more “it’s not on our list” excuses.

What You Need to Do Right Now

If you’re planning to travel or live in another EU country:

  • Check if your home country supports ePrescription. Most do-but confirm with your doctor or national health portal.
  • Get your electronic ID set up. You’ll need it to authorize data sharing.
  • Ask your doctor for a Patient Summary. Print it or save it on your phone.
  • Carry a physical copy of your prescription as backup-even if you have the digital one.
  • Know the generic name of your meds. Brand names vary by country.
  • Call ahead to pharmacies in your destination. Ask: “Do you accept ePrescriptions from [your country]?”

Final Reality Check

The EU’s cross-border pharmacy system is one of the most ambitious health projects ever built. It’s technically sound. It’s legally valid. It saves lives.

But it’s not seamless. It’s not automatic. It’s not even close to being understood by most people.

The gap isn’t between countries-it’s between policy and practice. Until every pharmacist is trained, every patient is informed, and every pharmacy has real-time access to stock and data, this system will keep working for some-and failing for others.

The technology is here. The law is clear. Now, it’s up to governments to make sure no one gets left behind.

Tags: EU generic drug mobility cross-border pharmacy ePrescription EU generic medications EU cross-border healthcare
  • January 24, 2026
  • Cedric Mallister
  • 2 Comments
  • Permalink

RESPONSES

Alexandra Enns
  • Alexandra Enns
  • January 25, 2026 AT 05:39

This whole system is a joke. Canada doesn’t even have ePrescriptions yet and we’re supposed to trust some EU digital magic? My grandma still uses paper scripts and she’s got better service than this. You think a barcode is going to save someone’s life? Nah. It’s just another bureaucratic toy for tech bros who’ve never held a pill bottle.

And don’t get me started on ‘Patient Summaries’ - translated by Google? You think ‘Zuckerkrankheit’ is gonna mean anything to a 70-year-old in rural Slovakia? Please. This isn’t healthcare. It’s a PowerPoint presentation with a passport.

Also, why are we even talking about this? The EU doesn’t even agree on what ‘healthcare’ means. One country thinks insulin is a human right. Another thinks it’s a luxury you pay for in euros. This whole thing is just nationalism with a Wi-Fi password.

Marie-Pier D.
  • Marie-Pier D.
  • January 26, 2026 AT 12:39

Wow, this is actually really helpful 😊 I’ve been worried about my mom traveling to Spain next month - she’s on three meds and doesn’t speak any Spanish. I didn’t know about the Patient Summary thing! I’m going to print one out for her right now 🙏

Also, thank you for mentioning the GS1 codes in Italy - I had no idea they changed that. I’ll make sure she checks her prescription has the barcode before she leaves. You’re a lifesaver 🤍

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